First ₹20 Lakh Month Within 90 Days of Engagement
A brand that had sold on Amazon for two years without crossing ₹20 lakh in monthly revenue broke through to ₹24.03 lakh — through disciplined execution, not bigger budgets.
The Challenge
When we took over the Amazon Ads account in March 2026, the business had been selling on Amazon for nearly two years but had never crossed ₹20 lakh in monthly revenue.
The objective was not to increase advertising spend indiscriminately. It was to identify opportunities for growth, improve campaign execution, and help the business break through a revenue milestone it had not reached before.
Our Approach
Growth came from disciplined execution rather than one large change. Over the next three months, we focused on:
- Expanding keyword coverage using search term data
- Optimizing bids and placements based on campaign performance
- Improving campaign structure for better budget control
- Reallocating spend toward stronger-performing campaigns
- Reviewing performance weekly and implementing continuous optimizations
Business Impact
Within 90 days of taking over the account, the business recorded its first ₹20 lakh+ month on Amazon, reaching ₹24.03 lakh in monthly revenue.
Revenue growth was supported by stronger customer demand, with orders increasing by 19% and conversion improving from 7.79% to 9.02%.
Most Amazon brands do not hit the next revenue milestone because of one campaign, one keyword, or one bid change. They get there through consistent execution, disciplined optimization, and hundreds of small decisions that compound over time.
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